This is different from bitmap or raster images (PNG, GIF, JPEG), which are made of many colored pixels. SVG stands for Scalable Vector Graphics, which is an image comprised of one or more shapes defined by points connected by lines and curves. The AuthIndicators (BIMI working group) penned a specification for BIMI logos, called SVG Tiny Portable/Secure. You’ll also need a BIMI logo in the proper format, and for some implementations, you may also need a Verified Mark Certificate (VMC) that validates the logo as belonging to your organization.Ĭurrent BIMI logo requirements state that a logo should be: Here’s some more information on the steps to get ready for BIMI. To get ready for BIMI, you’ll need to reach DMARC enforcement, with some specific conditions.
BIMI was designed to be easy, but due to logo security specifications, a few manual tweaks are required to create a widely-usable BIMI logo.Įventually, the goal is to have a program that exports directly to a BIMI-compatible logo, but until such a tool is available, this post will guide you through the steps to create a proper image. Brand Indicators for Message Identification (BIMI) is an emerging standard that allows brands to display their logos alongside authenticated email messages.
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